Category Archives for "Marketing"

PlusThis Review 2021: The Ultimate Guide

About this PlusThis ReviewThinking about signing up for PlusThis? This deep-dive PlusThis review will give you all the information you need to make the right decision.My goal in writing this full, honest review of PlusThis is to help you decide if it’s right for your business. The quick answer is that it’s a great tool […]

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SuccessCon 2019: How to Collect Powerful Testimonials on Autopilot

In May 2019, I attended and spoke at SuccessCon, the Infusionsoft user conference. This is a great conference where hundreds of Infusionsoft and Keap users come to learn about marketing and growing their business using powerful software.The presentation is called How to Collect Powerful Testimonials On Autopilot Using Infusionsoft It turns out, my presentation was top-rated […]

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How to Craft Your ‘Core Story’ Email Series To Build a Connection With Your Audience

Introduction: Rob Drummond is a fellow Keap Certified Partner and an excellent copywriter. He helps coaches, consultants and educators do a better job at telling their own stories so their marketing connects with their audience. I’m thrilled he’s offered to put together this great article for you. You can learn more on his website:​Clients often […]

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2 The 3 Rules of Marketing Automation

Several years ago I bought a house from an older couple who hadn’t installed an automated timer for the sprinkler system. I didn’t realize it, but it was now my job to make sure the lawn got watered and didn’t die. What was previously a highlight of the house, instantly became a chore and point of […]

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